Digital Marketing Specialist


Title: Digital Marketing Specialist

Department: Marketing

Reporting line: CEO

Workplace: TP. HCM

Nature of work: Full time

Beacon Asia Media JSC is a joint-stock company operating in multi-media and publication businesses. Our missions are to help readers stay ahead with insights and in-depth analysis by delivering best-selected contents covering the most important matters in business, finance, markets, economics, technology in Vietnam, regional & international markets. At Beacon Asia Media, we are operating our MULTI-MEDIA platform under several core values: INTEGRITY to convey the Factual news; ACCELERATION to become the Fast & First to provide insights and in-depth analysis on the people, companies, events, and trends shaping today’s market; TRUST to be the Final words as the most definitive sources and Future words that tell readers what will be going on next.


We are looking forward to building a professional team whose members are having positive and dynamic-driven mindsets. We are seeking the position of Project Manager who will to deliver best results for those key tasks as below:

1/ Marketing:

    • Develop and implement marketing strategies to promote products or services and increase brand awareness. 
    • Conduct market research to identify target audiences, analyze competitors and identify new business opportunities.
    • Collaborate with cross-functional teams to create engaging marketing campaigns using a variety of channels.
    • Build and maintain relationships with customers, understand their needs and provide appropriate solutions.
    • Stay up to date with industry trends and best practices to ensure an effective marketing strategy.

2/ Digital Marketing:

    • Use digital channels like social media, email marketing, and online advertising to reach and engage your target audience.
    • Analyze data and metrics to measure the effectiveness of digital marketing campaigns and make data-driven decisions.
    • Stay up to date with the latest digital marketing trends and technologies for effective targeting and engagement.
    • Drive lead generation and customer acquisition through digital marketing initiatives.
    • Support relevant departments regarding products, campaigns and information transmitted on social networks and websites

3/ Customer service:

    • Providing exceptional customer service by promptly addressing inquiries, resolving issues, and ensuring customer satisfaction.
    • Building and maintaining strong relationships with customers through effective communication and personalized assistance.
    • Collaborating with cross-functional teams to ensure a seamless customer experience and identify opportunities for process improvement.

4/ Business Development

    • Identify and pursue new business opportunities through market research, prospecting and networking.
    • Develop customer data: expand your customer list by attracting new customers through marketing campaigns, negotiations and relationship building.
    • Expand partner network: expand the company's partner network, create new cooperation opportunities and strengthen strategic partnerships.
    • Enhance brand awareness: Through marketing campaigns and customer interactions, BD helps increase brand awareness and create a positive image of the company.


    • Bachelor’s degree in Marketing, Business Administration, or a related field.
    • Proven track record of 3-4 years of experience in a marketing role, demonstrating progressively increasing responsibilities and achievements.
    • In-depth knowledge of marketing principles, strategies, and best practices.
    • Strong understanding of market research techniques and data analysis.
    • Proficiency in using marketing tools and software, including CRM systems, analytics platforms, and marketing automation tools.
    • Experience in developing and executing marketing campaigns across various channels, both online and offline.
    • Excellent communication skills, both written and verbal, with the ability to create compelling content for different marketing channels.
    • Creative thinking and problem-solving abilities to develop innovative marketing solutions.
    • Strong project management skills, with the ability to multitask and meet deadlines in a fast-paced environment.
    • Ability to work independently as well as collaboratively in a team setting.
    • Up-to-date with the latest industry trends and developments in marketing.
    • Strong analytical skills to interpret data, analyze campaign performance, and make data-driven decisions.
    • Results-oriented mindset with a focus on driving measurable outcomes and achieving marketing objectives.
    • Ability to adapt to changing market dynamics and adjust marketing strategies accordingly.
    • A proactive and self-motivated attitude with a passion for marketing and continuous learning.


    • Time work: 9AM – 6PM, Monday – Friday
    • Work in a young, dynamic, and friendly environment together with supportive individuals
    • Develop your knowledge and skills in the international working environment for your future career path
    • Compulsory insurance: Social – Health – Unemployment insurance as per Labor Law
    • Enjoy additional medical care (accident, healthcare insurance, life insurance)
    • Take part in company events (happy hours, teambuilding, company trip, …)
    • Enjoy pantry in the company (snack, coffee, …)
    • Annual leave 12 – 16 full-paid days
    • Complementary birthday leave



HR Bloomberg Businessweek VN

Beacon Asia Media JSC


Floor 12A, HM Town, 412 Nguyen Thi Minh Khai, District 3, HCM City, Vietnam.

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